Bidding advice
You can place bids either under the lot image on the main auction page or on the right side of the individual lot page.
Placing a Maximum Bid
Use the "Set your bid limit" button on the left side of the bidding panel to enter the highest amount you're willing to bid on a lot. Our system will then automatically raise your bid in set increments if you’re outbid, up to your maximum. If someone bids above your set limit, we’ll notify you by email so you can choose whether to increase your bid.
Placing a Single Bid
Alternatively, place a single bid by selecting the button on the right side of the bidding panel. The button displays the amount needed for the next increment. For example, if the current highest bid is £50.00, the button will show "+ £55.00" (reflecting a £5.00 increment).
Incremental Bidding Explained
Our system increases bids based on preset increments, as shown in the table below, whether you set a maximum bid or make a single bid.
Bottle Details
This single cask Brora was selected by Whisky Magazine for its fifth anniversary in 2003 and bottled for them by the Scotch Malt Whisky Society.
Brora 1977 Whisky Magazine Editor's Choice / Japan Exclusive
A very unique and rare example of this famous closed Highland distillery.
Distilled on 24th February 1977 and bottled on September 11th 2003 from a single cask #529. (Please note that no bottle number is given on this label).
The Whisky Magazine Editor's Choice was select exclusively for Japan by Marcin Miller and the Michael Jackson and bottled by the Scotch Malt Whisky Society
Brora
A storied distillery in the Sutherland area of Scotland. Despite having closed in 1983, it developed cult status for the high quality single malt it had produced, particularly a peated style between 1969 and 1973. Such was its popularity, it was eventually rebuilt by Diageo and opened again in 2021.
Whisky Magazine
A monthly print publication and online magazine that forms part of the Paragraph Publishing group. It was first introduced on 20th November 1998 by Damian Riley-Smith and in addition to its journalism activities, also runs several awards and live events.
Auction results
To view previous auction results of your favourite bottles, please log in or register.
Frequently asked questions
You will always be shown as an anonymous bidder when using Whisky Auctioneer.
When browsing the bidding history on a specific lot, the list of recent bidders is shown as 'anonymised bidders' with the exception of any bids placed through your account - which would appear as your username.
When logged into your account your bids are shown with your username, however, other users are not able to see this and you will appear as an 'anonymised bidder'.
User information/identity will never be revealed in the bidding process. We take user data and information protection very seriously at Whisky Auctioneer.
