Bidding advice
You can place bids either under the lot image on the main auction page or on the right side of the individual lot page.
Placing a Maximum Bid
Use the "Set your bid limit" button on the left side of the bidding panel to enter the highest amount you're willing to bid on a lot. Our system will then automatically raise your bid in set increments if you’re outbid, up to your maximum. If someone bids above your set limit, we’ll notify you by email so you can choose whether to increase your bid.
Placing a Single Bid
Alternatively, place a single bid by selecting the button on the right side of the bidding panel. The button displays the amount needed for the next increment. For example, if the current highest bid is £50.00, the button will show "+ £55.00" (reflecting a £5.00 increment).
Incremental Bidding Explained
Our system increases bids based on preset increments, as shown in the table below, whether you set a maximum bid or make a single bid.
Bottle Details
Brora 1972 Gordon and MacPhail bottled 1995
Brora distillery (originally known as Clynelish) was built by the Duke of Sutherland in 1819. Prized by blenders, the distillery found itself in the hands of DCL in 1925 when they acquired shareholders, Ainslie & Heilbron and John Walker & Sons. DCL closed the distillery in 1967 after opening a new, larger Clynelish next-door, but re-opened the first site, now renamed as Brora the following year. Bottlings of the whisky it produced between then and its second closure in 1983 are now increasingly sought after. Official bottlings of Brora did not appear until 1995, long after its closure, but independent bottlings like this were produced from the late 1980s. In 2017 it was announced that Diageo planned to re-open this formerly lost gem, and the revived distillery filled its first casks on 19th May 2021.
This Brora was distilled in 1972 and bottled in 1995 by Gordon & MacPhail as part of their Connoisseurs Choice label.
Gordon & MacPhail are one of the largest and most recognisable whisky companies in the world. Although they began distilling at the newly refurbished Benromach distillery in 1998, for most of their history they were an independent bottler. Their labels are recognised by whisky lovers the world over, and their licensed bottlings from distillery's like Macallan and Talisker in the 1970s and 1980s, when the companies were not bottling themselves, are a huge part of the success of those distillers today.
The Connoisseurs Choice label is one of the most recognisable independent bottlings on the market. It was initially created for renowned Italian importer, Edoardo Giaccone in the early 1970s, but became a mainstay of the core Gordon & MacPhail portfolio in 1979.
Auction results
To access the auction results of your favorite bottles please log in or register with us.
Frequently asked questions
You will always be shown as an anonymous bidder when using Whisky Auctioneer.
When browsing the bidding history on a specific lot, the list of recent bidders is shown as 'anonymised bidders' with the exception of any bids placed through your account - which would appear as your username.
When logged into your account your bids are shown with your username, however, other users are not able to see this and you will appear as an 'anonymised bidder'.
User information/identity will never be revealed in the bidding process. We take user data and information protection very seriously at Whisky Auctioneer.
